Modest maternity boutique in Williamsburg offering a wide selection of rental and retail maternity styles—from everyday to special occasion—with custom options for petite and XL++ clients.
LOOKING FORWARD MATERNITY
? History
Founded in 2009 in Williamsburg, Brooklyn, Looking Forward Maternity started as a small boutique offering elegant maternity rentals. By 2011, the brand expanded into a full retail store, adding collections for everyday wear, Shabbos, and elegant Simcha occasions. Word-of-mouth and a strong reputation helped it grow into a trusted name far beyond Brooklyn.
? Specialties
Now the largest maternity-focused store in Brooklyn, Looking Forward offers hundreds of modest maternity styles in multiple colors and sizes, including ultra-petite, XL++, and custom fits. Customers travel from surrounding communities and even Montreal to shop its wide-ranging selection.
? Commitment
The brand’s mission is to make every expectant mother feel beautiful and comfortable. With an emphasis on style, modesty, and personalized service, Looking Forward Maternity continues to be a go-to destination for maternity fashion that celebrates every stage of pregnancy.
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